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Senior Content Marketing Manager

Crusoe

Crusoe

Marketing & Communications
San Francisco, CA, USA
Posted on Oct 9, 2024

Crusoe Energy is on a mission to unlock value in stranded energy resources through the power of computation.

Take a look at what we do! - https://www.youtube.com/watch?v=Rlt8k71Quqw

We aim to align the long term interests of the climate with the future of global computing infrastructure. As data centers consume an exponentially growing power footprint to deliver technology to all connected devices, we are inspired by making sure that the energy meeting that demand is sourced in an environmentally responsible fashion. Crusoe co-locates mobile data centers with stranded energy resources, like flare gas and underloaded renewables, to deliver low-cost, carbon-negative distributed computing solutions. Crusoe Cloud is a managed cloud services platform powered by stranded energy that enables climate-friendly innovation in computationally intensive fields including artificial intelligence, graphics rendering, and computational biology.

About the Role:

As the marketing leader who takes this role, you are creative, deal-oriented, and passionate about developing engaging content that resonates with our target audiences. You enjoy being hands-on, have exceptional writing skills, and bring an analytical mindset in assessing content performance and developing your strategies. You have a deep understanding of SEO best practices and the ability to tailor content to meet the needs and preferences of the intended audience.

You will partner closely with leadership across the company to translate our strategy into category-creating execution to drive brand awareness and customer engagement. Your expertise in cloud technologies and content marketing will be instrumental in expanding our leadership position in the industry.

A Day In The Life:

  • Design and implement a comprehensive content marketing strategy that aligns with our business objectives, audience needs, and industry trends.

  • Drive the creation of high-quality, engaging, and relevant content across various formats (blogs, social media, whitepapers, videos, etc.)

  • Ensure all content is optimized for search engines, enhancing organic visibility and traffic.

  • Analyze performance metrics and customer insights to optimize campaigns and improve ROI. Use data to inform decision-making and strategy adjustments.

  • Track and analyze content performance metrics, providing insights and recommendations for continuous improvement.

  • Develop strategies to grow and engage our audience across multiple channels, including social media, email marketing, and our website.

You Will Thrive In This Role If You Have:

  • Bachelor’s degree in Marketing, Communications, or related field.

  • 5+ years of content marketing experience, focused on cloud and AI technologies.

  • Proven track record of developing and executing successful content strategies, ideally for AI and/or cloud-based products.

  • Deep understanding of SEO best practices and experience with content optimization.

  • Excellent writing, editing, and storytelling skills.

  • Proficiency in analytics tools (e.g., Google Analytics, SEMrush) to measure and report on content performance.

  • Strategic thinker with the ability to execute tactically and be detail-oriented.

  • Strong collaboration and project management skills.

  • Experience working in fast-paced, high-growth environments.

  • Technical writing experience, especially for AI and cloud infrastructure technologies, is strongly preferred.

Benefits:

  • Hybrid work schedule

  • Industry competitive pay

  • Restricted Stock Units in a fast growing, well-funded technology company

  • Health insurance package options that include HDHP and PPO, vision, and dental for you and your dependents

  • Employer contributions to HSA accounts

  • Paid Parental Leave

  • Paid life insurance, short-term and long-term disability

  • Teladoc

  • 401(k) with a 100% match up to 4% of salary

  • Generous paid time off and holiday schedule

  • Cell phone reimbursement

  • Tuition reimbursement

  • Subscription to the Calm app

  • MetLife Legal

  • Company paid commuter benefit; $50 per pay period

Compensation Range

Compensation will be paid in the range of $175,000 - $200,000. Restricted Stock Units are included in all offers. Compensation to be determined by the applicants knowledge, education, and abilities, as well as internal equity and alignment with market data.

Crusoe Energy is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, disability, genetic information, pregnancy, citizenship, marital status, sex/gender, sexual preference/ orientation, gender identity, age, veteran status, national origin, or any other status protected by law or regulation.